Liberate Your Palate was created in 2015 in an effort to help people discover the rapidly growing cocktail and culinary scene in Charlotte. We started by working with bars, restaurants and distilleries to bring in new customers by creating a limited-time cocktail promotion with multiple venues.
The Liberate Your Palate Cocktail Tour was the first ever Passbook Tour in Charlotte. The Cocktail Tour was billed as a sophisticated cocktail scavenger hunt for the epicurean craft lover. Participants used their Passbooks as a new way to discover unique and independent local establishments in the city one $5 craft cocktail at a time. At each location their Passbook was stamped, similar to International Customs but way more fun when cocktails are involved. In 2016 the successful tour expanded into Charleston, SC.
Through the deep relationships we developed with Charlotte’s top bar professionals, the brand has become the go-to destination for people looking to create unique, sophisticated and one-of-a-kind cocktail experiences with outstanding service.